Convertr Appoints Greg Jordan as Chief Product Officer to Strengthen Data Governance for Enterprise B2B Programmes
Convertr, the platform that governs lead and contact data before it enters business systems, today announced the appointment of Greg Jordan as chief product officer. The hire reflects Convertr’s product direction as organisations face growing pressure to govern how data from vendors, publishers, enrichment tools, event platforms and AI agents enters their CRMs, marketing automation platforms and downstream workflows.
